What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

On Tuesday, Crown Princess Victoria attended the Björn Carlson's Baltic Sea Prize Ceremony at the Opera Terrace in Stockholm.

Read more →

September 15, 2026

Latest Find

Featured

Manolo Blahnik BB Pointed Toe Pumps in Black Satin

Princess Charlene, Shoes

Manolo Blahnik BB Pointed Toe Pumps in Black Satin

Princess Charlene, Shoes

Read more →

Princess Charlene, Shoes

All tagged 6May23-Sophie

Graff Nuage Sapphire and Diamonds Bracelet

Dec 9

Dec 9 Graff Nuage Sapphire and Diamonds Bracelet

Countess of Wessex, Accessories, Bracelet

Jane Taylor Floral Headpiece

May 6

May 6 Jane Taylor Floral Headpiece

Countess of Wessex, Hats

Suzannah London Couture Embroidered Gown

May 6

May 6 Suzannah London Couture Embroidered Gown

Countess of Wessex, Gowns

Emmy London Charlotte Pumps

May 6

May 6 Emmy London Charlotte Pumps

Countess of Wessex, Shoes

Graff Sapphire Chandelier Earrings

Jun 8

Jun 8 Graff Sapphire Chandelier Earrings

Countess of Wessex, Accessories, Earrings