What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

Shevoke Gini Sunglasses

Benedikte Thoustrup, Accessories, Sunglasses

Shevoke Gini Sunglasses

Benedikte Thoustrup, Accessories, Sunglasses

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Benedikte Thoustrup, Accessories, Sunglasses

All tagged 6Sept18-Bea

The Kooples Neck-Tie Silk Dress with Ruffle Details

Oct 1

Oct 1 The Kooples Neck-Tie Silk Dress with Ruffle Details

Princess Beatrice, Dresses

Ethan K Crocodile Clutch with Pearl Detail

Sep 5

Sep 5 Ethan K Crocodile Clutch with Pearl Detail

Princess Beatrice, Bags