What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Prince and Princess of Wales attend Digger premiere

September 22, 2026

The Prince and Princess of Wales attend Digger premiere

September 22, 2026

On Tuesday, the Prince and Princess of Wales attended the world premiere & Royal Film Performance of Digger in London.

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September 22, 2026

Latest Find

Featured

Jonathan Simkhai Dahlia Handkerchief Midi Dress

Queen Maxima, Dresses

Jonathan Simkhai Dahlia Handkerchief Midi Dress

Queen Maxima, Dresses

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Queen Maxima, Dresses

All tagged 7Aug14-Bea

Zara Dress with Rounded Collar and Frill

May 2

May 2 Zara Dress with Rounded Collar and Frill

Princess Beatrice, Dresses

Pretty Ballerinas Shirley Ballet Flats in Black Quilted Leather

May 2

May 2 Pretty Ballerinas Shirley Ballet Flats in Black Quilted Leather

Princess Beatrice, Shoes

River Island Mixed-Print Structured Bag

Feb 18

Feb 18 River Island Mixed-Print Structured Bag

Princess Beatrice, Bags