What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Doctor Cutillas 81220 Court Shoes

Queen Sofia, Shoes

Doctor Cutillas 81220 Court Shoes

Queen Sofia, Shoes

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Queen Sofia, Shoes

All tagged 7May23-Bea1

Alaïa Studded Belt in Burgundy Leather

Sep 5

Sep 5 Alaïa Studded Belt in Burgundy Leather

Princess Beatrice, Accessories

Alaïa Velvet Ruffled Dress in Burgundy Velvet

Sep 5

Sep 5 Alaïa Velvet Ruffled Dress in Burgundy Velvet

Princess Beatrice, Dresses