What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Princess Madeleine visits Gröna Lund with Min Stora Dag

Sep 7, 2025

Princess Madeleine visits Gröna Lund with Min Stora Dag

Sep 7, 2025

Sep 7, 2025

Latest Find

Featured

Max Mara Pleated Dress

Queen Letizia, Dresses

Max Mara Pleated Dress

Queen Letizia, Dresses

Queen Letizia, Dresses

All tagged 7Sept25-Max

Olympia Babylonia Flower Power Earrings

Sep 7

Sep 7 Olympia Babylonia Flower Power Earrings

Queen Maxima, Accessories, Earrings

Ancient Kallos Iphigenia Dress in White

Sep 7

Sep 7 Ancient Kallos Iphigenia Dress in White

Queen Maxima, Dresses

Marina Raphael June Bag in Champagne Woven Napa

Aug 26

Aug 26 Marina Raphael June Bag in Champagne Woven Napa

Princess Catharina-Amalia, Bags, Queen Maxima

Marianna Goulandris Avra Sapphire Bangle in Gold

Sep 8

Sep 8 Marianna Goulandris Avra Sapphire Bangle in Gold

Queen Maxima, Accessories, Bracelet, Princess Alexia of Greece