What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

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August 22, 2026

Latest Find

Featured

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

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Princess Sofia, Tops

All tagged 9Jun23-S

Flattered Rose Pumps

Jun 9

Jun 9 Flattered Rose Pumps

Princess Sofia, Shoes

Anine Bing Mylah Shirt

Jun 9

Jun 9 Anine Bing Mylah Shirt

Princess Sofia, Tops

2nd Day Almeida Trousers

Oct 25

Oct 25 2nd Day Almeida Trousers

Princess Sofia, Bottoms

Sanna Evers Together Earrings

Mar 31

Mar 31 Sanna Evers Together Earrings

Princess Sofia, Accessories, Earrings