What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Swedish Institute of International Affairs

November 11, 2026

Crown Princess Victoria and Prince Daniel visit Swedish Institute of International Affairs

November 11, 2026

On Wednesday, Crown Princess Victoria and Prince Daniel visited the Swedish Institute of International Affairs in Stockholm.

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November 11, 2026

Latest Find

Featured

Penelope Chilvers Mary Jane Dali Espadrilles in Pink Peony

Countess of Wessex, Shoes

Penelope Chilvers Mary Jane Dali Espadrilles in Pink Peony

Countess of Wessex, Shoes

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Countess of Wessex, Shoes

All tagged 9Oct19-K

Warehouse Wave Pointelle Detail Jumper in Berry

Oct 9

Oct 9 Warehouse Wave Pointelle Detail Jumper in Berry

Duchess of Cambridge, Tops

Jigsaw Relaxed Gathered Waist Culottes in Khaki

Oct 9

Oct 9 Jigsaw Relaxed Gathered Waist Culottes in Khaki

Duchess of Cambridge, Bottoms

Asprey London Oak Leaf Small Hoop Earrings

Jun 27

Jun 27 Asprey London Oak Leaf Small Hoop Earrings

Duchess of Cambridge, Accessories, Earrings

Chanel Calfskin Bag with Enamel Handle

Jun 27

Jun 27 Chanel Calfskin Bag with Enamel Handle

Duchess of Cambridge, Bags

Tod's Fringed Leather Pumps in Burgundy

Jun 23

Jun 23 Tod's Fringed Leather Pumps in Burgundy

Duchess of Cambridge, Shoes