What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Umeå - Day 1

Aug 24, 2025

Crown Princess Victoria visits Umeå - Day 1

Aug 24, 2025

Aug 24, 2025

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Gucci Flora Print Scarf

Queen Sonja, Accessories

Gucci Flora Print Scarf

Queen Sonja, Accessories

Queen Sonja, Accessories

All tagged ASOS DESIGN Dobby Tiered Midi Dress with Lace Insert

ASOS DESIGN Dobby Tiered Midi Dress with Lace Insert in Dark Based Floral

Sep 17

Sep 17 ASOS DESIGN Dobby Tiered Midi Dress with Lace Insert in Dark Based Floral

Marie Ducruet, Dresses