What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Featured

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

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August 22, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged Ed Hardy

Ed Hardy Skull-Blossom Trucker Hat

Jun 24

Jun 24 Ed Hardy Skull-Blossom Trucker Hat

Princess Maria-Olympia, Hats

Ed Hardy Butterfly Party Rhinestone Top

Jun 24

Jun 24 Ed Hardy Butterfly Party Rhinestone Top

Princess Maria-Olympia, Tops