What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

On Friday, the Princess of Wales visited the Royal Marsden Hospital in London

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September 12, 2026

Latest Find

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NW3 by Hobbs Wyldes Jacket

Princess Eugenie, Outerwear

NW3 by Hobbs Wyldes Jacket

Princess Eugenie, Outerwear

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Princess Eugenie, Outerwear

All tagged Eli

Eli 1957 Guantino Leather Sandals

Aug 7

Aug 7 Eli 1957 Guantino Leather Sandals

Princess Leonor, Shoes, Infanta Sofia

Eli 1957 Swarovski Flat Sandals

Jun 27

Jun 27 Eli 1957 Swarovski Flat Sandals

Queen Letizia, Shoes

Eli 1957 Mary-Jane Ballet Flats in Red Suede

Jul 23

Jul 23 Eli 1957 Mary-Jane Ballet Flats in Red Suede

Princess Leonor, Shoes

Eli 1957 Elasticated Ballets Flats in Grey Suede

Jul 20

Jul 20 Eli 1957 Elasticated Ballets Flats in Grey Suede

Princess Leonor, Shoes

Eli 1957 Mary-Jane Ballet Flats in Grey Suede

Jul 16

Jul 16 Eli 1957 Mary-Jane Ballet Flats in Grey Suede

Princess Leonor, Infanta Sofia, Shoes

Eli Bow Ballet Flats in Navy Patent Leather

Nov 28

Nov 28 Eli Bow Ballet Flats in Navy Patent Leather

Princess Leonor, Shoes