What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Family attends 2024 Polar Music Prize Ceremony

May 21, 2024

Swedish Royal Family attends 2024 Polar Music Prize Ceremony

May 21, 2024

May 21, 2024

Latest Find

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Sophie Habsburg Paloma Bag in Neutral

Countess of Wessex, Bags

Sophie Habsburg Paloma Bag in Neutral

Countess of Wessex, Bags

Countess of Wessex, Bags

All tagged Gant Printed Floral Dress

Gant Printed Floral Dress

Dec 28

Dec 28 Gant Printed Floral Dress

Princess Sofia, Dresses