What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

On Tuesday, Crown Princess Victoria attended the Björn Carlson's Baltic Sea Prize Ceremony at the Opera Terrace in Stockholm.

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September 15, 2026

Latest Find

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Maison van Belle Beaded Cuff Bracelet

Princess Laurentien, Accessories, Bracelet

Maison van Belle Beaded Cuff Bracelet

Princess Laurentien, Accessories, Bracelet

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Princess Laurentien, Accessories, Bracelet

All tagged Hobbs Livia Wool Coat

Hobbs Livia Wool Coat in Vicuna

Feb 1

Feb 1 Hobbs Livia Wool Coat in Vicuna

Zara Phillips, Outerwear

Hobbs Livia Wool Coat in Charcoal Grey

Dec 25

Dec 25 Hobbs Livia Wool Coat in Charcoal Grey

Zara Phillips, Outerwear

Hobbs Livia Wool Coat in Kelp Green

Mar 15

Mar 15 Hobbs Livia Wool Coat in Kelp Green

Zara Phillips, Outerwear