What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Family attends 2025 Polar Music Prize Ceremony

May 27, 2025

Swedish Royal Family attends 2025 Polar Music Prize Ceremony

May 27, 2025

May 27, 2025

Latest Find

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Scandinavian Edition Veil Jacket

Crown Princess Mary, Outerwear

Scandinavian Edition Veil Jacket

Crown Princess Mary, Outerwear

Crown Princess Mary, Outerwear

All tagged Jigsaw Merino Wool and Cashmere Raglan Sleeve Jumper

Jigsaw Merino Wool and Cashmere Raglan Sleeve Jumper

Apr 15

Apr 15 Jigsaw Merino Wool and Cashmere Raglan Sleeve Jumper

Princess Elisabeth, Tops