What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

October 3, 2026

Princess Charlene lights up the Casino Square in pink for Pink October

October 3, 2026

On Saturday evening, Princess Charlene officially lit up the Casino Square in pink to mark the start of Pink October, Breast Cancer Awareness Month.

October 3, 2026

Latest Find

Featured

Princess Charlene, Tops

Valery Kovalska Striped Long Top

Princess Charlene, Tops

All tagged New Look

Jul 6

Jul 6 New Look 2 in 1 Long Shirt Jumper

Sarah Williams

Camille Gottlieb, Tops

Dec 25

Dec 25 New Look Plaited Headband in Pink

Polka Popp

Lena Tindall, Accessories

Dec 25

Dec 25 New Look Bow Ballet Pumps in Navy Suedette

Polka Popp

Savannah Phillips, Shoes

Apr 17

Apr 17 New Look Eyelet Choker Band T-Shirt

Polka Popp

Camille Gottlieb, Tops

Nov 1

Nov 1 New Look Maternity Cocoon Zip Detail Coat With Rib Collar And Cuffs

Polka Popp

Zara Phillips, Outerwear

Dec 29

Dec 29 New Look Gold Metallic Box Clutch

Sarah Williams

Princess Sofia, Bags

Oct 15

Oct 15 New Look Low Block Heel Pumps in Tan Faux Suede

Heaven

Duchess of Cambridge, Shoes

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Jul 6 New Look 2 in 1 Long Shirt Jumper

Dec 25 New Look Plaited Headband in Pink

Dec 25 New Look Bow Ballet Pumps in Navy Suedette

Apr 17 New Look Eyelet Choker Band T-Shirt

Nov 1 New Look Maternity Cocoon Zip Detail Coat With Rib Collar And Cuffs

Dec 29 New Look Gold Metallic Box Clutch

Oct 15 New Look Low Block Heel Pumps in Tan Faux Suede

Follow Us

About Us

Blog

Recently Added

Shop