What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends 2025 Stockholm Junior Water Prize ceremony

Aug 26, 2025

Crown Princess Victoria attends 2025 Stockholm Junior Water Prize ceremony

Aug 26, 2025

Aug 26, 2025

Latest Find

Featured

Susan Szatmary Mini Pyramides Bag in Grey with Studs

Crown Princess Victoria, Bags

Susan Szatmary Mini Pyramides Bag in Grey with Studs

Crown Princess Victoria, Bags

Crown Princess Victoria, Bags

All tagged Sept20-Elis

Nike Air Zoom Pegasus 37 Running Shoes in Pale Ivory/Ghost-Barely Volt

Aug 27

Aug 27 Nike Air Zoom Pegasus 37 Running Shoes in Pale Ivory/Ghost-Barely Volt

Princess Elisabeth, Shoes