What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

This week, King Carl Gustaf and Queen Silvia attended the Salzburg Festival in Austria.

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August 13, 2026

Latest Find

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Hogan Script Bag in White/Green

Princess Beatrice, Bags

Hogan Script Bag in White/Green

Princess Beatrice, Bags

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Princess Beatrice, Bags

All tagged Ver de Terre Rain Jacket

Ver de Terre Rain Jacket in Navy

May 23

May 23 Ver de Terre Rain Jacket in Navy

Prince Oscar, Outerwear

Ver de Terre Rain Jacket

Aug 23

Aug 23 Ver de Terre Rain Jacket

Prince Oscar, Outerwear