What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Prince and Princess of Wales attend Wimbledon Men's Singles Final

Jul 13, 2025

The Prince and Princess of Wales attend Wimbledon Men's Singles Final

Jul 13, 2025

Jul 13, 2025

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Nootka Big Clay Earrings

Princess Madeleine, Accessories, Earrings

Nootka Big Clay Earrings

Princess Madeleine, Accessories, Earrings

Princess Madeleine, Accessories, Earrings

All tagged Zimmermann Crush Scalloped Midi Dress

Zimmermann Crush Scalloped Midi Dress

Jul 14

Jul 14 Zimmermann Crush Scalloped Midi Dress

Queen Maxima, Dresses