What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Mar 5 Uniqlo Seamless Down Long Coat

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Crown Princess Mary, Outerwear

Uniqlo Seamless Down Long Coat

Fluorine-free water-repellent finish for enhanced water-repellency. A clever seamless windproof design keeps the cold out.

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5 March 2025

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Mar 5 Uniqlo Seamless Down Long Coat

Uniqlo Seamless Down Long Coat

Worn by Queen Mary on:

Recently Added!

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Mar 5 Uniqlo Seamless Down Long Coat

Uniqlo Seamless Down Long Coat

Worn by Queen Mary on:

Mar 5 Natan Bell Sleeves Top in Pastel Pink

Mar 5 Andiata Maria Vest in Chalk White

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