What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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September 22, 2026

The Prince and Princess of Wales attend Digger premiere

September 22, 2026

On Tuesday, the Prince and Princess of Wales attended the world premiere & Royal Film Performance of Digger in London.

September 22, 2026

Latest Find

Featured

Crown Princess Mette Marit, Bottoms

Christian Dior Mid-Length Pleated Skirt in Black Plumetis Tulle

Crown Princess Mette Marit, Bottoms

All in Gowns

Oct 13

Oct 13 Valentino HC Strapless Ruched Silk Gown

Polka Popp

Beatrice Casiraghi, Gowns

Oct 12

Oct 12 Etro Long Sleeves Printed Maxi Dress

Heaven

Queen Sofia, Gowns

Oct 12

Oct 12 Oscar de la Renta Burnout Velvet Gown in Blue

Heaven

Queen Sofia, Gowns

Oct 11

Oct 11 Escada Twist Details Long Sleeves Gown in Black

Heaven

Queen Sofia, Gowns

Oct 11

Oct 11 Oscar de la Renta Cowl Neck Silk Gown in Ivory

Heaven

HGD Stéphanie, Gowns

Oct 11

Oct 11 Oscar de la Renta Cowl Neck Sequin Gown in Grey

Heaven

HGD Stéphanie, Gowns

Oct 9

Oct 9 Elie Saab Bow-Detail Lace Dress

Polka Popp

Tatiana Casiraghi, Gowns

Oct 4

Oct 4 Alexander McQueen Satin and Jersey Gown in Purple

Heaven

Crown Princess Mary, Gowns

Oct 4

Oct 4 Alberta Ferretti Paisley Print Halter Neck Gown

Heaven

Crown Princess Mary, Gowns

Sep 30

Sep 30 La Petite Robe di Chiara Boni Shala Cascade Ruffle Gown in Blue Klein

Heaven

Princess Märtha Louise, Gowns

Sep 30

Sep 30 Jenny Packham x 007 Goldfinger Cape Gown

Heaven

Duchess of Cambridge, Gowns

Sep 26

Sep 26 Oscar de la Renta Silk Floral Embroidered Caftan

Sarah Williams

HGD Stéphanie, Gowns

Sep 21

Sep 21 Hardies Couture Shawl Collar Brocade Gown in Dark Grey

Heaven

Gowns, Princess Laurentien

Sep 20

Sep 20 Valentino Feather Trim Beaded Silk Gown

Sarah Williams

Princess Nina, Gowns

Sep 20

Sep 20 Valentino Paneled Evening Gown

Sarah Williams

Princess Nina, Gowns

Sep 19

Sep 19 Peter Pilotto Crystal-Brooch Draped Gown

Sarah Williams

Princess Nina, Gowns

Sep 15

Sep 15 Temperley London Sequinned Billie Wrap Dress

Heaven

Princess Alexandra, Gowns

Sep 13

Sep 13 Saint Laurent Crystal Embellished Jersey Long Dress in Noir

Polka Popp

Charlotte Casiraghi, Gowns

Sep 7

Sep 7 Zuhair Murad Lace and Chiffon Gown in Pink

Heaven

Princess Claire, Gowns

Sep 6

Sep 6 Phase Eight Sabrina Lace Beaded Gown in Charcoal

Heaven

HGD Stéphanie, Gowns

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Oct 13 Valentino HC Strapless Ruched Silk Gown

Oct 12 Etro Long Sleeves Printed Maxi Dress

Oct 12 Oscar de la Renta Burnout Velvet Gown in Blue

Oct 11 Escada Twist Details Long Sleeves Gown in Black

Oct 11 Oscar de la Renta Cowl Neck Silk Gown in Ivory

Oct 11 Oscar de la Renta Cowl Neck Sequin Gown in Grey

Oct 9 Elie Saab Bow-Detail Lace Dress

Oct 4 Alexander McQueen Satin and Jersey Gown in Purple

Oct 4 Alberta Ferretti Paisley Print Halter Neck Gown

Sep 30 La Petite Robe di Chiara Boni Shala Cascade Ruffle Gown in Blue Klein

Sep 30 Jenny Packham x 007 Goldfinger Cape Gown

Sep 26 Oscar de la Renta Silk Floral Embroidered Caftan

Sep 21 Hardies Couture Shawl Collar Brocade Gown in Dark Grey

Sep 20 Valentino Feather Trim Beaded Silk Gown

Sep 20 Valentino Paneled Evening Gown

Sep 19 Peter Pilotto Crystal-Brooch Draped Gown

Sep 15 Temperley London Sequinned Billie Wrap Dress

Sep 13 Saint Laurent Crystal Embellished Jersey Long Dress in Noir

Sep 7 Zuhair Murad Lace and Chiffon Gown in Pink

Sep 6 Phase Eight Sabrina Lace Beaded Gown in Charcoal

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