What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

August 19, 2026

Latest Find

Featured

Crown Princess Mary, Tops

M.A.B.E Chrissie Long Sleeve Top in Ecru/Check

Crown Princess Mary, Tops

All in Hats

Dec 25

Dec 25 Jane Taylor Midnight Trilby with Bows

Sarah Williams

Lady Louise Windsor, Hats

Dec 25

Dec 25 Emily London Cressida Headpiece in Cream

Polka Popp

Princess Eugenie, Hats

Dec 25

Dec 25 Somerset Millinery Jane Hat

Polka Popp

Princess Beatrice, Hats

Dec 24

Dec 24 Burberry Knit Beanie

Sarah Williams

Prince Oscar, Hats

Dec 10

Dec 10 Jane Taylor Small Bow Band in Scarlet

Heaven

Crown Princess Mette Marit, Hats

Nov 26

Nov 26 Emily London Rivoli Headpiece in Navy

Polka Popp

Tatiana Casiraghi, Hats

Nov 19

Nov 19 Rachel Trevor Morgan Downbrim Hat with Grosgrain Ribbon in Black Velour Felt

Polka Popp

Tatiana Casiraghi, Hats

Nov 16

Nov 16 Emily London Lizbeth Headpiece in Black

Polka Popp

Princess Eugenie, Hats

Nov 13

Nov 13 Philip Treacy OC833 Hat in Black

Sarah Williams

Duchess of Cambridge, Hats

Oct 25

Oct 25 Fabienne Delvigne Tizani Headband in Red

Heaven

Queen Mathilde, Hats

Oct 22

Oct 22 Cuyana Wide Brim Panama Hat in Chocolate

Sarah Williams

Meghan Markle, Hats

Oct 16

Oct 16 Lock & Co Lumos Hat in Grey

Heaven

Princess Märtha Louise, Hats

Oct 14

Oct 14 Juliette Botterill Silk Feather Cocktail Hat in Black

Polka Popp

Zara Phillips, Hats

Oct 13

Oct 13 Fabienne Delvigne Maelle Headband

Heaven

Queen Mathilde, Hats

Oct 13

Oct 13 Namjosh Laxmi Headband in Fuchsia

Heaven

Queen Maxima, Hats

Oct 11

Oct 11 Örjan Jakobsson Silk Ribbon Headpiece

Heaven

Crown Princess Victoria, Hats

Oct 6

Oct 6 Fabienne Delvigne Borsamalia Hat in Beige

Heaven

Queen Mathilde, Hats

Oct 5

Oct 5 Fabienne Delvigne Tizia Headband in Bordeaux with Stencil Pattern

Heaven

Queen Mathilde, Hats

Oct 4

Oct 4 Fabienne Delvigne Premier Rendez-vous

Sarah Williams

Queen Silvia, Hats

Oct 4

Oct 4 Örjan Jakobsson Satin Headpiece

Heaven

Crown Princess Victoria, Hats

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Dec 25 Jane Taylor Midnight Trilby with Bows

Dec 25 Emily London Cressida Headpiece in Cream

Dec 25 Somerset Millinery Jane Hat

Dec 24 Burberry Knit Beanie

Dec 10 Jane Taylor Small Bow Band in Scarlet

Nov 26 Emily London Rivoli Headpiece in Navy

Nov 19 Rachel Trevor Morgan Downbrim Hat with Grosgrain Ribbon in Black Velour Felt

Nov 16 Emily London Lizbeth Headpiece in Black

Nov 13 Philip Treacy OC833 Hat in Black

Oct 25 Fabienne Delvigne Tizani Headband in Red

Oct 22 Cuyana Wide Brim Panama Hat in Chocolate

Oct 16 Lock & Co Lumos Hat in Grey

Oct 14 Juliette Botterill Silk Feather Cocktail Hat in Black

Oct 13 Fabienne Delvigne Maelle Headband

Oct 13 Namjosh Laxmi Headband in Fuchsia

Oct 11 Örjan Jakobsson Silk Ribbon Headpiece

Oct 6 Fabienne Delvigne Borsamalia Hat in Beige

Oct 5 Fabienne Delvigne Tizia Headband in Bordeaux with Stencil Pattern

Oct 4 Fabienne Delvigne Premier Rendez-vous

Oct 4 Örjan Jakobsson Satin Headpiece

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