What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Grand Duchess Stéphanie opens Bazar International

Nov 22, 2025

Grand Duchess Stéphanie opens Bazar International

Nov 22, 2025

Nov 22, 2025

Latest Find

Featured

Altuzarra Nalini Sweater

Meghan Markle, Tops

Altuzarra Nalini Sweater

Meghan Markle, Tops

Meghan Markle, Tops

All in Hats

Bissen Brainwalk Hat in Pink

Jan 9

Jan 9 Bissen Brainwalk Hat in Pink

Crown Princess Victoria, Hats

Gordon & Smith Trucker Cap in Black

Jan 8

Jan 8 Gordon & Smith Trucker Cap in Black

Zara Phillips, Hats

Somerset Millinery Clara Hat in Deep Plum

Jan 1

Jan 1 Somerset Millinery Clara Hat in Deep Plum

Zara Phillips, Hats

Stephen Jones They Hat

Dec 28

Dec 28 Stephen Jones They Hat

Meghan Markle, Hats

Philip Treacy OC 833 Hat in Bottle Green

Dec 25

Dec 25 Philip Treacy OC 833 Hat in Bottle Green

Duchess of Cambridge, Hats

Jane Taylor Midnight Trilby with Bows

Dec 25

Dec 25 Jane Taylor Midnight Trilby with Bows

Lady Louise Windsor, Hats

Emily London Cressida Headpiece in Cream

Dec 25

Dec 25 Emily London Cressida Headpiece in Cream

Princess Eugenie, Hats

Somerset Millinery Jane Hat

Dec 25

Dec 25 Somerset Millinery Jane Hat

Princess Beatrice, Hats

Burberry Knit Beanie

Dec 24

Dec 24 Burberry Knit Beanie

Prince Oscar, Hats

Jane Taylor Small Bow Band in Scarlet

Dec 10

Dec 10 Jane Taylor Small Bow Band in Scarlet

Crown Princess Mette Marit, Hats

Emily London Rivoli Headpiece in Navy

Nov 26

Nov 26 Emily London Rivoli Headpiece in Navy

Tatiana Casiraghi, Hats

Rachel Trevor Morgan Downbrim Hat with Grosgrain Ribbon in Black Velour Felt

Nov 19

Nov 19 Rachel Trevor Morgan Downbrim Hat with Grosgrain Ribbon in Black Velour Felt

Tatiana Casiraghi, Hats

Emily London Lizbeth Headpiece in Black

Nov 16

Nov 16 Emily London Lizbeth Headpiece in Black

Princess Eugenie, Hats

Philip Treacy OC833 Hat in Black

Nov 13

Nov 13 Philip Treacy OC833 Hat in Black

Duchess of Cambridge, Hats

Fabienne Delvigne Tizani Headband in Red

Oct 25

Oct 25 Fabienne Delvigne Tizani Headband in Red

Queen Mathilde, Hats

Cuyana Wide Brim Panama Hat in Chocolate

Oct 22

Oct 22 Cuyana Wide Brim Panama Hat in Chocolate

Meghan Markle, Hats

Lock & Co Lumos Hat in Grey

Oct 16

Oct 16 Lock & Co Lumos Hat in Grey

Princess Märtha Louise, Hats

Juliette Botterill Silk Feather Cocktail Hat in Black

Oct 14

Oct 14 Juliette Botterill Silk Feather Cocktail Hat in Black

Zara Phillips, Hats

Fabienne Delvigne Maelle Headband

Oct 13

Oct 13 Fabienne Delvigne Maelle Headband

Queen Mathilde, Hats

Namjosh Laxmi Headband in Fuchsia

Oct 13

Oct 13 Namjosh Laxmi Headband in Fuchsia

Queen Maxima, Hats