What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Astrid's Economic Mission to the USA - Day 1

Oct 6, 2025

Princess Astrid's Economic Mission to the USA - Day 1

Oct 6, 2025

Oct 6, 2025

Latest Find

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Saint Laurent Monogram Kate Clutch

Princess Astrid, Bags

Saint Laurent Monogram Kate Clutch

Princess Astrid, Bags

Princess Astrid, Bags

All in Outerwear

Gucci Pussy-bow Silk and Wool-blend Crepe Jacket

Oct 10

Oct 10 Gucci Pussy-bow Silk and Wool-blend Crepe Jacket

Princess Nina, Outerwear

Diane von Furstenberg Sylvie Coat

Oct 10

Oct 10 Diane von Furstenberg Sylvie Coat

Princess Laurentien, Outerwear

Zara Quilted Water and Wind Protection Coat in Khaki

Oct 10

Oct 10 Zara Quilted Water and Wind Protection Coat in Khaki

Princess Beatrice, Outerwear

Escada Camel Trims Jacket in Ivory

Oct 10

Oct 10 Escada Camel Trims Jacket in Ivory

Queen Sofia, Outerwear

Oscar de la Renta Silk Printed Coat in Green

Oct 10

Oct 10 Oscar de la Renta Silk Printed Coat in Green

Queen Sofia, Outerwear

Kate Spade Noura Coat

Oct 10

Oct 10 Kate Spade Noura Coat

Princess Laurentien, Outerwear

Escada Pink & Black Tweed Blazer

Oct 10

Oct 10 Escada Pink & Black Tweed Blazer

Queen Sofia, Outerwear

Escada x Thilo Westermann Vanitas Blazer

Oct 9

Oct 9 Escada x Thilo Westermann Vanitas Blazer

Queen Sofia, Outerwear

Escada Plumeria Blazer

Oct 9

Oct 9 Escada Plumeria Blazer

Queen Sofia, Outerwear

Ecoalf Women's Down Coat

Oct 9

Oct 9 Ecoalf Women's Down Coat

Queen Sofia, Outerwear

Vilagallo Sarah Jacket in Blue

Oct 9

Oct 9 Vilagallo Sarah Jacket in Blue

Queen Sofia, Outerwear

Maliparmi Geometric Overcoat

Oct 9

Oct 9 Maliparmi Geometric Overcoat

Princess Laurentien, Outerwear

Kingsland Equestrian Tilley Ladies Gilet

Oct 9

Oct 9 Kingsland Equestrian Tilley Ladies Gilet

Princess Märtha Louise, Outerwear

Escada Silver Accents Jacket in Grey

Oct 9

Oct 9 Escada Silver Accents Jacket in Grey

Queen Sofia, Outerwear

Kingsland Equestrian Dione Raincoat

Oct 9

Oct 9 Kingsland Equestrian Dione Raincoat

Princess Märtha Louise, Outerwear

Escada Bozica Printed Blazer

Oct 9

Oct 9 Escada Bozica Printed Blazer

Queen Sofia, Outerwear

Oscar de la Renta Bouclé Tweed Cropped Jacket in Red

Oct 9

Oct 9 Oscar de la Renta Bouclé Tweed Cropped Jacket in Red

Queen Sofia, Outerwear

Oct 9

Oct 9 HÈST Logo Cardigan in Brown

Princess Märtha Louise, Outerwear

Oct 9

Oct 9 HÈST Logo Cardigan in Green

Princess Märtha Louise, Outerwear

Diane von Furstenberg Nala Coat

Oct 9

Oct 9 Diane von Furstenberg Nala Coat

Princess Laurentien, Outerwear