What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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European Royals attend Milano-Cortina 2026 Olympic Games - Day 2

Feb 8, 2026

European Royals attend Milano-Cortina 2026 Olympic Games - Day 2

Feb 8, 2026

Feb 8, 2026

Latest Find

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Catherine Walker Yves Coat in Chocolate Brown

Duchess of Cambridge, Outerwear

Catherine Walker Yves Coat in Chocolate Brown

Duchess of Cambridge, Outerwear

Duchess of Cambridge, Outerwear

All in Outerwear

Max Mara Chimera Vest in Rust

Apr 27

Apr 27 Max Mara Chimera Vest in Rust

Princess Ariane, Outerwear

Max Mara Veber Blazer in Rust

Apr 27

Apr 27 Max Mara Veber Blazer in Rust

Princess Ariane, Outerwear

Max Mara Avoriaz Blazer

Apr 25

Apr 25 Max Mara Avoriaz Blazer

Queen Maxima, Outerwear, Grand Duchess Maria Teresa

Ellen Tracy Penelope Tweed Jacket

Apr 24

Apr 24 Ellen Tracy Penelope Tweed Jacket

Queen Sofia, Outerwear

Paule Ka Grey Tweed Jacket

Apr 23

Apr 23 Paule Ka Grey Tweed Jacket

Princess Astrid, Outerwear

Barbara Bui Wool and Cashmere Drape Cardigan in Black

Apr 23

Apr 23 Barbara Bui Wool and Cashmere Drape Cardigan in Black

Grand Duchess Maria Teresa, Outerwear

Patagonia Triolet Jacket in Red

Apr 23

Apr 23 Patagonia Triolet Jacket in Red

Crown Princess Mette Marit, Outerwear

Mango Beige Trench Coat

Apr 22

Apr 22 Mango Beige Trench Coat

Queen Letizia, Outerwear

Etro Floral-Embroidered Belted Coat

Apr 22

Apr 22 Etro Floral-Embroidered Belted Coat

Grand Duchess Maria Teresa, Outerwear

Kathmandu Gore Tex Paclite Shell Jacket in Black

Apr 22

Apr 22 Kathmandu Gore Tex Paclite Shell Jacket in Black

Crown Princess Mary, Outerwear

Icebreaker Hyperia Lite Jacket in Navy

Apr 22

Apr 22 Icebreaker Hyperia Lite Jacket in Navy

Crown Princess Mary, Outerwear

Diane von Furstenberg Print Trench Coat

Apr 20

Apr 20 Diane von Furstenberg Print Trench Coat

Queen Mathilde, Outerwear

Emporio Armani Exposed Seam Wool Jacket

Apr 20

Apr 20 Emporio Armani Exposed Seam Wool Jacket

Queen Mathilde, Outerwear

Emporio Armani Polka Dot Blazer

Apr 20

Apr 20 Emporio Armani Polka Dot Blazer

Queen Mathilde, Outerwear

Emporio Armani Striped Wool Suit

Apr 20

Apr 20 Emporio Armani Striped Wool Suit

Queen Mathilde, Outerwear

Emporio Armani Black and White Jacket

Apr 20

Apr 20 Emporio Armani Black and White Jacket

Queen Mathilde, Outerwear

Ralph Lauren Collection Skye Blazer

Apr 20

Apr 20 Ralph Lauren Collection Skye Blazer

Princess Charlene, Outerwear

Paule Ka Bow-Detail Single Breasted Blazer

Apr 20

Apr 20 Paule Ka Bow-Detail Single Breasted Blazer

HGD Stéphanie, Outerwear

Beaumont Dia Trench Coat

Apr 19

Apr 19 Beaumont Dia Trench Coat

Princess Catharina-Amalia, Outerwear

Alexander McQueen Peak Shoulder Jacket in Chiaroscuro Floral Print

Apr 18

Apr 18 Alexander McQueen Peak Shoulder Jacket in Chiaroscuro Floral Print

Grand Duchess Maria Teresa, Outerwear