What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

This week, King Carl Gustaf and Queen Silvia attended the Salzburg Festival in Austria.

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August 13, 2026

Latest Find

Featured

Hogan Script Bag in White/Green

Princess Beatrice, Bags

Hogan Script Bag in White/Green

Princess Beatrice, Bags

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Princess Beatrice, Bags

All in Outerwear

Giorgio Armani Double Zip Jacket in Black

Aug 6

Aug 6 Giorgio Armani Double Zip Jacket in Black

Princess Charlene, Outerwear

P.A.R.O.S.H Runa Jacket in Pink

Aug 6

Aug 6 P.A.R.O.S.H Runa Jacket in Pink

Grand Duchess Maria Teresa, Outerwear

Tintoretto Linen Suit Blazer

Aug 2

Aug 2 Tintoretto Linen Suit Blazer

Queen Mathilde, Outerwear

Anine Bing Corey Jacket in Army Green

Aug 2

Aug 2 Anine Bing Corey Jacket in Army Green

Princess Eugenie, Outerwear

Rails Blake Jacket in Ivy

Aug 2

Aug 2 Rails Blake Jacket in Ivy

Zara Phillips, Outerwear

Boden Clerkenwell Borg Button Gilet

Aug 2

Aug 2 Boden Clerkenwell Borg Button Gilet

Harriet Sperling, Outerwear

Fairfax and Favor Callie Relaxed Wool Jacket in Tan

Aug 2

Aug 2 Fairfax and Favor Callie Relaxed Wool Jacket in Tan

Zara Phillips, Outerwear

Bode Waxed Craft Jacket in Light Green

Aug 2

Aug 2 Bode Waxed Craft Jacket in Light Green

Princess Alexandra Monaco, Outerwear

Ralph Lauren Collection Camden Blazer in Dark Racing Green

Aug 1

Aug 1 Ralph Lauren Collection Camden Blazer in Dark Racing Green

Duchess of Cambridge, Outerwear

Muzungu Sisters Fiorella Jacket in Black

Aug 1

Aug 1 Muzungu Sisters Fiorella Jacket in Black

Princess Alexandra Monaco, Outerwear

Heidi Merrick Finny Cardigan in Noir

Jul 30

Jul 30 Heidi Merrick Finny Cardigan in Noir

Meghan Markle, Outerwear

Akris Gerit Double-Breasted Jacket

Jul 30

Jul 30 Akris Gerit Double-Breasted Jacket

Meghan Markle, Outerwear

HÈST Dharma Jacket

Jul 28

Jul 28 HÈST Dharma Jacket

Princess Märtha Louise, Outerwear

Gina Tricot Chunky Knitted Cable Cardigan

Jul 28

Jul 28 Gina Tricot Chunky Knitted Cable Cardigan

Princess Ingrid-Alexandra, Outerwear

Rag & Bone Utility Jacket

Jul 28

Jul 28 Rag & Bone Utility Jacket

Princess Sofia, Outerwear

Firetrap Double-Breasted Wool Coat

Jul 26

Jul 26 Firetrap Double-Breasted Wool Coat

Princess Beatrice, Outerwear

Zara Oversized Bomber Jacket with Pockets

Jul 25

Jul 25 Zara Oversized Bomber Jacket with Pockets

Princess Eugenie, Outerwear

Indee Vanity Blazer

Jul 21

Jul 21 Indee Vanity Blazer

Princess Eléonore, Outerwear

Elsy Striped Cotton Chambray Blazer in Blue & White

Jul 19

Jul 19 Elsy Striped Cotton Chambray Blazer in Blue & White

Mia Tindall, Outerwear

ME and EM Lightweight Tailored Blazer in Peach Sorbet

Jul 18

Jul 18 ME and EM Lightweight Tailored Blazer in Peach Sorbet

Zara Phillips, Outerwear