What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia visit Jamboree26 scout camp

August 1, 2026

King Carl Gustaf and Queen Silvia visit Jamboree26 scout camp

August 1, 2026

August 1, 2026

Latest Find

Featured

La Ligne Striped Featherweight Sweater Vest

Duchess of Cambridge, Tops

La Ligne Striped Featherweight Sweater Vest

Duchess of Cambridge, Tops

Duchess of Cambridge, Tops

All in Princess Sofia

Anine Bing Mylah Shirt

Jun 9

Jun 9 Anine Bing Mylah Shirt

Princess Sofia, Tops

Lindex Lace Blouse

May 29

May 29 Lindex Lace Blouse

Princess Sofia, Tops

Nudie Jeans Tight John Denim Jeans

May 29

May 29 Nudie Jeans Tight John Denim Jeans

Princess Sofia, Bottoms

H&M White Lace Top

May 29

May 29 H&M White Lace Top

Princess Sofia, Tops

Caroline Svedbom Luisa Earrings

May 23

May 23 Caroline Svedbom Luisa Earrings

Princess Sofia, Earrings, Accessories

ByTiMo Floral Gown

May 23

May 23 ByTiMo Floral Gown

Princess Sofia, Gowns

Anine Bing Colette Bag in Oyster Embossed

May 23

May 23 Anine Bing Colette Bag in Oyster Embossed

Princess Sofia, Bags

2nd Day Chrissy Trousers

May 15

May 15 2nd Day Chrissy Trousers

Princess Sofia, Bottoms

2nd Day Chrissy Blazer

May 15

May 15 2nd Day Chrissy Blazer

Princess Sofia, Outerwear

Stinaa.J Denise Pumps in Grey Suede

May 15

May 15 Stinaa.J Denise Pumps in Grey Suede

Princess Sofia, Shoes

Enamel Copenhagen Ane Large Hoops

May 10

May 10 Enamel Copenhagen Ane Large Hoops

Princess Sofia, Accessories, Earrings

Philosophy di Lorenzo Serafini Off-Shoulder Ruched-Detail Top

May 10

May 10 Philosophy di Lorenzo Serafini Off-Shoulder Ruched-Detail Top

Princess Sofia, Tops

By Malina Devi Trousers

May 9

May 9 By Malina Devi Trousers

Princess Sofia, Bottoms

By Malina Flora Blazer

May 9

May 9 By Malina Flora Blazer

Princess Sofia, Outerwear

Anton Alice Tote Bag N°1

Apr 28

Apr 28 Anton Alice Tote Bag N°1

Princess Sofia, Bags

Soft Goat Saddle Neck Top in Fragola

Apr 28

Apr 28 Soft Goat Saddle Neck Top in Fragola

Princess Sofia, Tops

Andiata Lacy 80 Skirt

Apr 23

Apr 23 Andiata Lacy 80 Skirt

Princess Sofia, Bottoms

Ole Lynggaard Shooting Stars Bracelet in 18k Gold with Mixed Stones and Diamonds

Apr 21

Apr 21 Ole Lynggaard Shooting Stars Bracelet in 18k Gold with Mixed Stones and Diamonds

Princess Sofia, Accessories, Bracelet, Princess Benedikte

Edblad Boyd Ring

Apr 21

Apr 21 Edblad Boyd Ring

Princess Sofia, Accessories, Rings

Bottega Veneta The Mini Pouch Bag in Green Leather Intrecciato

Apr 21

Apr 21 Bottega Veneta The Mini Pouch Bag in Green Leather Intrecciato

Princess Sofia, Bags