What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

This week, King Carl Gustaf and Queen Silvia attended the Salzburg Festival in Austria.

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August 13, 2026

Latest Find

Featured

Akris Alexa Bag in Tan

Princess Charlene, Bags

Akris Alexa Bag in Tan

Princess Charlene, Bags

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Princess Charlene, Bags

All in Tops

Reiss Aurelia Top in Navy

Jun 19

Jun 19 Reiss Aurelia Top in Navy

Crown Princess Mary, Tops

Dea Kudibal ElaDEA Blouse

Jun 18

Jun 18 Dea Kudibal ElaDEA Blouse

Princess Benedikte, Tops

Zimmermann Harmony Blouse

Jun 11

Jun 11 Zimmermann Harmony Blouse

Princess Madeleine, Tops

Dolce & Gabbana Rhinestone-Embroidered Cotton Tuxedo Shirt

Jun 7

Jun 7 Dolce & Gabbana Rhinestone-Embroidered Cotton Tuxedo Shirt

Princess Charlene, Tops

Miu Miu Technical Pongé Sweatshirt in Opal

Jun 7

Jun 7 Miu Miu Technical Pongé Sweatshirt in Opal

Pauline Ducruet, Tops

Wiggy Kit Keyhole Sweater

Jun 6

Jun 6 Wiggy Kit Keyhole Sweater

Harriet Sperling, Tops

Sandro Floral Embroidered Striped Shirt

Jun 6

Jun 6 Sandro Floral Embroidered Striped Shirt

Camille Gottlieb, Tops

Muzungu Sisters Helia Blouse in Sunray Venus

Jun 6

Jun 6 Muzungu Sisters Helia Blouse in Sunray Venus

Tatiana Casiraghi, Tops

Zimmermann Patience Blouse

Jun 6

Jun 6 Zimmermann Patience Blouse

Crown Princess Marie Chantal, Tops

Penelope Chilvers Silk Bow Blouse

Jun 5

Jun 5 Penelope Chilvers Silk Bow Blouse

Countess of Wessex, Tops

Reiss Ameira Silk-Satin Concealed-Placket Shirt in Light Green

Jun 5

Jun 5 Reiss Ameira Silk-Satin Concealed-Placket Shirt in Light Green

Zara Phillips, Tops

Monoprix Long-Sleeved Striped Shirt in Old Gold

Jun 5

Jun 5 Monoprix Long-Sleeved Striped Shirt in Old Gold

Charlotte Casiraghi, Tops

Chanel Silk Cashmere Turtleneck Pullover in Black in Black

Jun 5

Jun 5 Chanel Silk Cashmere Turtleneck Pullover in Black in Black

Charlotte Casiraghi, Tops

Polo Ralph Lauren Multicolored Striped Shirt

Jun 4

Jun 4 Polo Ralph Lauren Multicolored Striped Shirt

Pauline Ducruet, Tops

Jane Wood Lina Blouse

Jun 2

Jun 2 Jane Wood Lina Blouse

Princess Ariane, Tops

Nike Swift Dri-FIT UV 1/4-Zip Running Top

Jun 2

Jun 2 Nike Swift Dri-FIT UV 1/4-Zip Running Top

Queen Mathilde, Tops

Penelope Chilvers Monday Blouse in Blue/Multi

Jun 1

Jun 1 Penelope Chilvers Monday Blouse in Blue/Multi

Countess of Wessex, Tops

ARAKII Haze Top

Jun 1

Jun 1 ARAKII Haze Top

Princess Sofia, Tops

Polo Ralph Lauren Cropped Boxy Denim Shirt in Zaia Wash

May 31

May 31 Polo Ralph Lauren Cropped Boxy Denim Shirt in Zaia Wash

Beatrice Casiraghi, Tops

Sandro Eleome Sweater

May 27

May 27 Sandro Eleome Sweater

Princess Elisabeth, Tops