What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Featured

Spanish State Visit to Finland - Day 2

October 6, 2026

Spanish State Visit to Finland - Day 2

October 6, 2026

On Tuesday, King Felipe and Queen Letizia officially started their state visit to Finland.

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October 6, 2026

Latest Find

Featured

Tove Maxime Coat

Meghan Markle, Outerwear

Tove Maxime Coat

Meghan Markle, Outerwear

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Meghan Markle, Outerwear

Ba&Sh Pareta Midi Dress in Pink.png

Beulah London

Bespoke blue and white chevron pattern

Bespoke blue and white chevron pattern

Claire Mischevani

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Diane von Furstenberg

Diane von Furstenberg Amelia Dress in Black.jpg

Dolce & Gabbana

Dolce & Gabbana Smocked Floral Dress in Wisteria.jpg

Hen House

Hobbs+Anais+Dress+in+Royal+Purple.jpg

Karen Millen

Karen Millen High Neck Lace Pencil Dress in Blue.jpg

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Paul Costelloe

Reiss Jeanne Paneled Fitted Dress.jpeg

Reiss Carla Paisley Flippy Mini Dress in Blue.jpg

Rebecca Taylor

Rumour London

Rumour London Beatrice Dress in Black.jpg

Sassi Holford

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No Image Avaliable.jpg

Seraphine

Ted Baker Nedeli Dress in Blue.jpg