What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Nov 5, 2025

Crown Princess Victoria supports Child Diabetes Foundation's Fight against Type 1 Diabetes

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Crown Princess Mary, Bottoms

Andiata Gytta Trousers in Dark Blue Pinstripe

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All tagged Noble Macmillan

Nov 5

Nov 5 The Duchess of Edinburgh attends Awareness Foundation dinner

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Countess of Wessex, Duchess of Edinburgh

On Tuesday, the Duchess of Edinburgh attended a dinner for the Awareness Foundation in London.

Oct 10

Oct 10 The Duchess of Edinburgh receives Honorary Fellowship of the College of Optometrists

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Countess of Wessex, Duchess of Edinburgh

On Thursday, the Duchess of Edinburgh was awarded a Honorary Fellowship of the College of Optometrists for her work contributing to eye health and for being a Global Ambassador for the International Agency for the Prevention of Blindness (IAPB).

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Nov 5 The Duchess of Edinburgh attends Awareness Foundation dinner

Oct 10 The Duchess of Edinburgh receives Honorary Fellowship of the College of Optometrists

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