What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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New Official Photo of King Carl Gustaf and Queen Silvia

Feb 14, 2026

New Official Photo of King Carl Gustaf and Queen Silvia

Feb 14, 2026

Feb 14, 2026

Latest Find

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Christian Dior Bar Jacket in Black Lily of the Valley Silk and Wool

Princess Marie, Outerwear

Christian Dior Bar Jacket in Black Lily of the Valley Silk and Wool

Princess Marie, Outerwear

Princess Marie, Outerwear

Nov 25

Nov 25 Amina Rubinacci Voltaire Jacket

Queen Sonja, Outerwear

Amina Rubinacci Jacket.png

Amina Rubinacci Voltaire Jacket

Corduroy jacket

Worn by Queen Sonja on:

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Ralph Lauren Collection Ronan Linen-Tweed Blazer

Nov 26 Ralph Lauren Collection Ronan Linen-Tweed Blazer

Amina Rubinacci Yuppy Shirt

Nov 25 Amina Rubinacci Yuppy Shirt