What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

August 19, 2026

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Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Aug 31 John Smith Paralympics Backpack

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John Smith Paralympics Backpack

Navy backpack for the Paris 2024 Paralympic Games

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August 21, 2026

Lapuan Kankurit Koli Wool Scarf

August 21, 2026

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Aug 31 John Smith Paralympics Backpack

John Smith Paralympics Backpack

Worn by Queen Letizia on:

Recently Added!

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Aug 31 John Smith Paralympics Backpack

John Smith Paralympics Backpack

Worn by Queen Letizia on:

Aug 31 John Smith Paralympics Eiffel Tower Top

Aug 31 John Smith Paralympics Polo

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