What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

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Princess Sofia, Bottoms

Stockh lm Studio Cadenza Skirt in Black

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Oct 5 Karen Millen Tropical Print Skater Dress

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Princess Märtha Louise, Dresses

Karen Millen Tropical Print Skater Dress

Floral kaleidoscope print sleeveless dress with flared skirt

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Worn by Princess Märtha Louise on:

15 June 2018

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Dec 22, 2024

Stockh lm Studio Cadenza Skirt in Black

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Oct 5 Karen Millen Tropical Print Skater Dress

Karen Millen Tropical Print Skater Dress

Worn by Princess Märtha Louise on:

Recently Added!

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Oct 5 Karen Millen Tropical Print Skater Dress

Karen Millen Tropical Print Skater Dress

Worn by Princess Märtha Louise on:

Oct 5 Karen Millen Floral Scuba Dress

Oct 5 Mathilde Førster Bicolor Boater Hat in Red/Burgundy

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