What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Astrid, Outerwear

Gucci Floral Embroidered Jacket

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Jun 24 Longchamp Le Pliage Long Crossbody Bag

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Longchamp Le Pliage Long Crossbody Bag

White long crossbody bag

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Worn by Queen Margrethe on:

24 June 2024 - Crown Prince Christian’s High School Graduation
4 September 2024 - Museum of Glass Art, Ebeltoft

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May 29, 2025

Gucci Floral Embroidered Jacket

May 29, 2025

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Jun 24 Longchamp Le Pliage Long Crossbody Bag

Longchamp Le Pliage Long Crossbody Bag

Worn by Queen Margrethe on:

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Jun 24 Longchamp Le Pliage Long Crossbody Bag

Longchamp Le Pliage Long Crossbody Bag

Worn by Queen Margrethe on:

Jun 24 Valentino Garavani Rockstud Bracelet in Poudre

Jun 24 Lanvin DBB1 Sneakers in Beige Leather and Suede

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