What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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May 15 On Running Cloudeasy Sneakers in White

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On Running Cloudeasy Sneakers in White

Sustainability and style. Meet the Cloudeasy. The minimalist all-day sneaker.

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Worn by Crown Princess Mette-Marit on:

15 May 2024 - State Visit from Denmark
10 August 2024 - Olympics Day 15
29 August 2024 - Ålesund
30 August 2024 - Boat Trip to Geiranger

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Soft Goat Short Sleeve Cashmere Jumper in Chocolate

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

May 15 On Running Cloudeasy Sneakers in White

On Running Cloudeasy Sneakers in White

Worn by Crown Princess Mette-Marit on:

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

May 15 On Running Cloudeasy Sneakers in White

On Running Cloudeasy Sneakers in White

Worn by Crown Princess Mette-Marit on:

May 15 Emilia Wickstead Ariceli Skirt

May 15 Carhartt WIP W' Pierce Pants in Park Green

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