What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Mar 14 Regatta Pack-It Waterproof Jacket

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Regatta Pack-It Waterproof Jacket

Black waterproof jacket

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Worn by Queen Mary on:

14 March 2026

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Mar 14, 2026

Akubra Traveller Hat

Mar 14, 2026

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Mar 14 Regatta Pack-It Waterproof Jacket

Regatta Pack-It Waterproof Jacket

Worn by Queen Mary on:

Recently Added!

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Mar 14 Regatta Pack-It Waterproof Jacket

Regatta Pack-It Waterproof Jacket

Worn by Queen Mary on:

Mar 14 Akubra Traveller Hat

Mar 14 Giorgio Armani AR8161 Sunglasses

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