What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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November 7, 2026

King Carl Gustaf, Queen Silvia, and Princess Madeleine visit Brazil - Day 2

November 7, 2026

This week, King Carl-Gustaf, Queen Silvia, and Princess Madeleine are visiting Brazil to attend engagements for Childhood Brazil.

November 7, 2026

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Duchess of Cambridge, Shoes

Alessandra Rich Point Slingback Pumps in Black Leather

Duchess of Cambridge, Shoes

All tagged 10Dec13

Feb 20

Feb 20 Salvatore Ferragamo Hidden Platform Court Pumps

Sarah Williams

Crown Princess Victoria, Shoes

Dec 28

Dec 28 KG Kurt Geiger Lourdes Studded Slippers

Polka Popp

Princess Beatrice, Shoes

Dec 20

Dec 20 Maje Rabotte Jacket in Black

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Princess Beatrice, Princess Eugenie, Outerwear

Feb 17

Feb 17 Paule Ka Tricolor Sleeveless Cocktail Gown

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Princess Eugenie, Gowns

Nov 16

Nov 16 Mayla Cleo Boucle Jacket in Black

Sarah Williams

Crown Princess Victoria, Outerwear

Jul 1

Jul 1 Zara Sparkly Crystal Bead Necklace

Sarah Williams

Duchess of Cambridge, Accessories, Necklace, Princess Beatrice

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Feb 20 Salvatore Ferragamo Hidden Platform Court Pumps

Dec 28 KG Kurt Geiger Lourdes Studded Slippers

Dec 20 Maje Rabotte Jacket in Black

Feb 17 Paule Ka Tricolor Sleeveless Cocktail Gown

Nov 16 Mayla Cleo Boucle Jacket in Black

Jul 1 Zara Sparkly Crystal Bead Necklace

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