What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend 100th anniversary of the Sweden-Finland Association

May 18, 2024

King Carl Gustaf and Queen Silvia attend 100th anniversary of the Sweden-Finland Association

May 18, 2024

May 18, 2024

Latest Find

Featured

Mirto Tweed Jacket

Queen Letizia, Outerwear

Mirto Tweed Jacket

Queen Letizia, Outerwear

Queen Letizia, Outerwear

All tagged 10Sept23

H&M Ribbed Leggings

Sep 10

Sep 10 H&M Ribbed Leggings

Princess Estelle, Bottoms

H&M x GenPep Orange Cap

Sep 10

Sep 10 H&M x GenPep Orange Cap

Prince Oscar, Hats

Cat & Jack Tie-Dye French Terry Shorts

Sep 10

Sep 10 Cat & Jack Tie-Dye French Terry Shorts

Prince Oscar, Bottoms

Adidas Kids Forum Low-Top Trainers

Aug 21

Aug 21 Adidas Kids Forum Low-Top Trainers

Prince Oscar, Shoes

Bush Princess Tala Bag in Olive

Jun 16

Jun 16 Bush Princess Tala Bag in Olive

Crown Princess Victoria, Bags

Adidas Supernova 2.0 Shoes in Cloud White / Wonder Steel / Almost Blue

Sep 18

Sep 18 Adidas Supernova 2.0 Shoes in Cloud White / Wonder Steel / Almost Blue

Princess Estelle, Shoes

Adidas Stan Smith Runners in Cloud White

May 25

May 25 Adidas Stan Smith Runners in Cloud White

Crown Princess Victoria, Shoes, Princess Charlene, Princess Estelle

Alexandré de Paris Large Clip

Nov 26

Nov 26 Alexandré de Paris Large Clip

Crown Princess Victoria, Accessories, Hats

Epoch Lady Chronograph with Diamonds

Sep 17

Sep 17 Epoch Lady Chronograph with Diamonds

Crown Princess Victoria, Accessories, Watches

Luc of Sweden Horseshoe Necklace

Aug 31

Aug 31 Luc of Sweden Horseshoe Necklace

Crown Princess Victoria, Necklace