What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

August 19, 2026

Latest Find

Featured

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

All tagged 11Apr24

Sep 29

Sep 29 David Webb Totem Pendant Necklace

Sarah Williams

Princess Nina, Accessories, Necklace

Apr 27

Apr 27 Zara Faux Leather Pleated Midi Skirt in Green

Polka Popp

Princess Beatrice, Bottoms

Apr 14

Apr 14 Gabriela Hearst Amor Knit Dress in Heather Grey

Polka Popp

Princess Eugenie, Dresses

Apr 13

Apr 13 Gabriela Hearst Costa Knit Turtleneck in Lime

Sarah Williams

Princess Nina, Tops

Apr 13

Apr 13 Gabriela Hearst Vesta Trousers in Navy

Sarah Williams

Princess Nina, Bottoms

Apr 11

Apr 11 Alberto Biani Sleeveless Crepe Top

Sarah Williams

Princess Sofia, Tops

Apr 11

Apr 11 Alberto Biani V-neck Single Breasted Blazer

Sarah Williams

Princess Sofia, Outerwear

Apr 11

Apr 11 Alberto Biani Straight Leg Trousers

Sarah Williams

Princess Sofia, Bottoms

Apr 11

Apr 11 Caroline Svedbom Ocean Pearl Earrings

Heaven

Princess Sofia, Accessories, Earrings

Apr 11

Apr 11 Maska Aine Coat

Heaven

Princess Sofia, Outerwear

Apr 11

Apr 11 Hugo Boss Tefike Trousers

Heaven

Queen Letizia, Bottoms

Apr 11

Apr 11 Hugo Boss Jopeta Blazer

Heaven

Queen Letizia, Outerwear

Mar 23

Mar 23 Zara Jacket with Drawstring Waist

Polka Popp

Princess Beatrice, Outerwear

Feb 27

Feb 27 Gabriela Hearst Demi Clutch in Navy Velvet

Heaven

Princess Nina, Bags

Nov 8

Nov 8 PDPAOLA Large Sugar Earrings

Heaven

Queen Letizia, Earrings, Accessories

Oct 20

Oct 20 Magrit Marian Pumps

Heaven

Queen Letizia, Shoes

Apr 20

Apr 20 Rena Lange Virgin Wool Blazer

Sarah Williams

Queen Silvia, Outerwear

Mar 5

Mar 5 Strathberry Lana Osette Midi Bucket Bag in Vanilla/Tan

Polka Popp

Princess Eugenie, Bags

Jan 6

Jan 6 Coreterno Amor Che Tutto Move Ring

Heaven

Queen Letizia, Accessories, Rings

Oct 1

Oct 1 Maria Nilsdotter Iron Claw Ring

Sarah Williams

Princess Sofia, Accessories, Rings

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Sep 29 David Webb Totem Pendant Necklace

Apr 27 Zara Faux Leather Pleated Midi Skirt in Green

Apr 14 Gabriela Hearst Amor Knit Dress in Heather Grey

Apr 13 Gabriela Hearst Costa Knit Turtleneck in Lime

Apr 13 Gabriela Hearst Vesta Trousers in Navy

Apr 11 Alberto Biani Sleeveless Crepe Top

Apr 11 Alberto Biani V-neck Single Breasted Blazer

Apr 11 Alberto Biani Straight Leg Trousers

Apr 11 Caroline Svedbom Ocean Pearl Earrings

Apr 11 Maska Aine Coat

Apr 11 Hugo Boss Tefike Trousers

Apr 11 Hugo Boss Jopeta Blazer

Mar 23 Zara Jacket with Drawstring Waist

Feb 27 Gabriela Hearst Demi Clutch in Navy Velvet

Nov 8 PDPAOLA Large Sugar Earrings

Oct 20 Magrit Marian Pumps

Apr 20 Rena Lange Virgin Wool Blazer

Mar 5 Strathberry Lana Osette Midi Bucket Bag in Vanilla/Tan

Jan 6 Coreterno Amor Che Tutto Move Ring

Oct 1 Maria Nilsdotter Iron Claw Ring

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