What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

Featured

M.A.B.E Chrissie Long Sleeve Top in Ecru/Check

Crown Princess Mary, Tops

M.A.B.E Chrissie Long Sleeve Top in Ecru/Check

Crown Princess Mary, Tops

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Crown Princess Mary, Tops

All tagged 11Jun11-Bea

Jimmy Choo Kersey Pumps in Navy

May 2

May 2 Jimmy Choo Kersey Pumps in Navy

Princess Beatrice, Princess Eugenie, Shoes

Issa One-Shoulder Lace Dress in Purple

May 2

May 2 Issa One-Shoulder Lace Dress in Purple

Princess Beatrice, Dresses

Luella Lace-Trim Patch Jacket

Jan 11

Jan 11 Luella Lace-Trim Patch Jacket

Princess Beatrice, Outerwear

Anya Hindmarch Valorie Clutch in Pink Glitter

Dec 26

Dec 26 Anya Hindmarch Valorie Clutch in Pink Glitter

Princess Beatrice, Bags