What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Featured

King Carl Gustaf, Queen Silvia, and Princess Madeleine visit Brazil - Day 2

November 7, 2026

King Carl Gustaf, Queen Silvia, and Princess Madeleine visit Brazil - Day 2

November 7, 2026

This week, King Carl-Gustaf, Queen Silvia, and Princess Madeleine are visiting Brazil to attend engagements for Childhood Brazil.

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November 7, 2026

Latest Find

Featured

Alessandra Rich Point Slingback Pumps in Black Leather

Duchess of Cambridge, Shoes

Alessandra Rich Point Slingback Pumps in Black Leather

Duchess of Cambridge, Shoes

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Duchess of Cambridge, Shoes

All tagged 11Oct07

TOUS Sofia Pavé Bracelet

Sep 21

Sep 21 TOUS Sofia Pavé Bracelet

Queen Letizia, Accessories, Bracelet

TOUS Leonor Pavé Bracelet

Sep 21

Sep 21 TOUS Leonor Pavé Bracelet

Queen Letizia, Accessories, Bracelet

Mango Cashmere Cardigan in Purple

Oct 2

Oct 2 Mango Cashmere Cardigan in Purple

Queen Letizia, Outerwear

Celine Shawl Collar Jacket

Dec 28

Dec 28 Celine Shawl Collar Jacket

Crown Princess Victoria, Outerwear

Nov 14

Nov 14 Bvlgari Parentesi Ring in Diamond and White Gold

Queen Letizia, Accessories, Rings