What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl-Gustaf, Queen Silvia, and Princess Madeleine visit Brazil - Day 1

November 6, 2026

King Carl-Gustaf, Queen Silvia, and Princess Madeleine visit Brazil - Day 1

November 6, 2026

This week, King Carl-Gustaf, Queen Silvia, and Princess Madeleine are visiting Brazil to attend engagements for Childhood Brazil.

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November 6, 2026

Latest Find

Featured

Ralph Lauren Collection Camden Blazer in Light Toffee Lambskin

Princess Charlene, Outerwear

Ralph Lauren Collection Camden Blazer in Light Toffee Lambskin

Princess Charlene, Outerwear

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Princess Charlene, Outerwear

All tagged 11Sept20

Celine Twist Earrings

Mar 7

Mar 7 Celine Twist Earrings

Crown Princess Victoria, Accessories, Earrings

By Malina Celia Trousers in Coral Checker

Sep 29

Sep 29 By Malina Celia Trousers in Coral Checker

Crown Princess Victoria, Bottoms

By Malina Flora Double-Breasted Blazer in Coral

May 13

May 13 By Malina Flora Double-Breasted Blazer in Coral

Crown Princess Victoria, Outerwear

Marville Road Thema Top in Off-White

Aug 5

Aug 5 Marville Road Thema Top in Off-White

Crown Princess Victoria, Tops