What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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New Official Photo of King Carl Gustaf and Queen Silvia

Feb 14, 2026

New Official Photo of King Carl Gustaf and Queen Silvia

Feb 14, 2026

Feb 14, 2026

Latest Find

Featured

Yves Salomon Fur-Trim Down Puffer Jacket

Princess Gabriella, Outerwear

Yves Salomon Fur-Trim Down Puffer Jacket

Princess Gabriella, Outerwear

Princess Gabriella, Outerwear

All tagged 13Feb26

ByTiMo Taffeta Maxi Skirt in Dark Rose

Nov 11

Nov 11 ByTiMo Taffeta Maxi Skirt in Dark Rose

Crown Princess Victoria, Bottoms

COS Belted Double-Faced Wool Long Coat in Black

Nov 4

Nov 4 COS Belted Double-Faced Wool Long Coat in Black

Queen Letizia, Outerwear, Princess Leonor

Lalique Empreinte Animale Earrings

Dec 1

Dec 1 Lalique Empreinte Animale Earrings

Crown Princess Victoria, Earrings, Accessories

Coreterno Amor Che Tutto Move Ring

Jan 6

Jan 6 Coreterno Amor Che Tutto Move Ring

Queen Letizia, Accessories, Rings

Teresa Helbig Contrast Yoke Jumpsuit

Nov 17

Nov 17 Teresa Helbig Contrast Yoke Jumpsuit

Queen Letizia, Jumpsuits

Carolina Herrera Victoria Insignia Bag

Nov 16

Nov 16 Carolina Herrera Victoria Insignia Bag

Queen Letizia, Bags

Toteme Evening Clutch

Sep 11

Sep 11 Toteme Evening Clutch

Princess Nina, Bags, Crown Princess Victoria

Gianvito Rossi Scarlet Pumps in Black Leather

Sep 16

Sep 16 Gianvito Rossi Scarlet Pumps in Black Leather

Crown Princess Victoria, Shoes

Rodebjer Groa Silk Blouse

Aug 8

Aug 8 Rodebjer Groa Silk Blouse

Crown Princess Victoria, Tops