What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl-Gustaf, Queen Silvia, and Princess Madeleine visit Brazil - Day 1

November 6, 2026

King Carl-Gustaf, Queen Silvia, and Princess Madeleine visit Brazil - Day 1

November 6, 2026

This week, King Carl-Gustaf, Queen Silvia, and Princess Madeleine are visiting Brazil to attend engagements for Childhood Brazil.

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November 6, 2026

Latest Find

Featured

Ralph Lauren Collection Camden Blazer in Light Toffee Lambskin

Princess Charlene, Outerwear

Ralph Lauren Collection Camden Blazer in Light Toffee Lambskin

Princess Charlene, Outerwear

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Princess Charlene, Outerwear

All tagged 13Oct26-V

Skultuna Bouclé Hoop Earrings in Gold Plated

Oct 9

Oct 9 Skultuna Bouclé Hoop Earrings in Gold Plated

Crown Princess Victoria, Accessories, Earrings

Alexandré de Paris Large Clip

Nov 26

Nov 26 Alexandré de Paris Large Clip

Crown Princess Victoria, Accessories, Hats

By Malina Eira Trousers in Taupe

Aug 26

Aug 26 By Malina Eira Trousers in Taupe

Crown Princess Victoria, Bottoms

By Malina Sandy Blazer in Taupe

Aug 26

Aug 26 By Malina Sandy Blazer in Taupe

Crown Princess Victoria, Outerwear