What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends Ocean Dreams screening

October 10, 2026

Crown Princess Victoria attends Ocean Dreams screening

October 10, 2026

On Tuesday, Crown Princess Victoria attended a preview screening of Ocean Dreams at the Natural History Museum in Stockholm.

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October 10, 2026

Latest Find

Featured

H. Stern Rock Season Earrings

HGD Stéphanie, Accessories, Earrings

H. Stern Rock Season Earrings

HGD Stéphanie, Accessories, Earrings

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HGD Stéphanie, Accessories, Earrings

All tagged 14Jan23-MO

Nili Lotan Arielle Trousers in Black Pinstripe

Jan 18

Jan 18 Nili Lotan Arielle Trousers in Black Pinstripe

Princess Maria-Olympia, Bottoms

Nili Lotan Diane Blazer in Black Pinstripe

Jan 18

Jan 18 Nili Lotan Diane Blazer in Black Pinstripe

Princess Maria-Olympia, Outerwear

Sonia Rykiel Striped Ankle Boots

Jan 16

Jan 16 Sonia Rykiel Striped Ankle Boots

Princess Maria-Olympia, Shoes

Céline Triomphe Shoulder Bag in Shiny Black Calfskin

Jun 21

Jun 21 Céline Triomphe Shoulder Bag in Shiny Black Calfskin

Princess Alexandra Monaco, Bags, Princess Maria-Olympia