What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Princess of Wales visits Chase Community Hospital

November 11, 2026

The Princess of Wales visits Chase Community Hospital

November 11, 2026

On Wednesday, the Princess of Wales visited the Chase Community Hospital in Bordon with the Royal Foundation Centre for Early Childhood.

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November 11, 2026

Latest Find

Featured

Penelope Chilvers Mary Jane Dali Espadrilles in Pink Peony

Countess of Wessex, Shoes

Penelope Chilvers Mary Jane Dali Espadrilles in Pink Peony

Countess of Wessex, Shoes

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Countess of Wessex, Shoes

All tagged 14Jul26-Mad

Paul & Joe Hanae Linen Dress

Jul 14

Jul 14 Paul & Joe Hanae Linen Dress

Princess Madeleine, Dresses

Nathalie Schuterman Bamboo Medium Hoops in Gold

Jul 16

Jul 16 Nathalie Schuterman Bamboo Medium Hoops in Gold

Princess Madeleine, Accessories, Earrings

Gianvito Rossi Versilia 85 Sandals

Apr 17

Apr 17 Gianvito Rossi Versilia 85 Sandals

Princess Madeleine, Shoes

Ebba Brahe Loberöd Necklace

Jun 21

Jun 21 Ebba Brahe Loberöd Necklace

Princess Madeleine, Accessories, Necklace