What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

August 19, 2026

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Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

All tagged 14May04

Feb 21

Feb 21 Karen Millen Eggshell Suit Trousers

Sarah Williams

Princess Madeleine, Bottoms

Feb 21

Feb 21 Karen Millen Eggshell Suit Jacket

Sarah Williams

Princess Madeleine, Outerwear

Apr 19

Apr 19 Giorgio Armani Glitter Blazer

Sarah Williams

Princess Astrid, Outerwear

Feb 18

Feb 18 Prada Perforated Leather Slide Kitten Heels

Sarah Williams

Crown Princess Marie Chantal, Shoes

Sep 5

Sep 5 Dulong Fine Jewelry Snowdrop Earrings

Heaven

Crown Princess Mary, Accessories, Earrings

May 13

May 13 Valentino Strapless Mermaid Gown in Blue

Heaven

Crown Princess Mette Marit, Gowns

May 13

May 13 Uffe Frank Wedding Gown

Heaven

Crown Princess Mary, Gowns

May 10

May 10 Elie Saab Beaded Burst Gown

Sarah Williams

Gowns, Grand Duchess Maria Teresa

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Feb 21 Karen Millen Eggshell Suit Trousers

Feb 21 Karen Millen Eggshell Suit Jacket

Apr 19 Giorgio Armani Glitter Blazer

Feb 18 Prada Perforated Leather Slide Kitten Heels

Sep 5 Dulong Fine Jewelry Snowdrop Earrings

May 13 Valentino Strapless Mermaid Gown in Blue

May 13 Uffe Frank Wedding Gown

May 10 Elie Saab Beaded Burst Gown

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