What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Umeå - Day 1

Aug 24, 2025

Crown Princess Victoria visits Umeå - Day 1

Aug 24, 2025

Aug 24, 2025

Latest Find

Featured

Nekane Patterns Flowing Pants

Princess Laurentien, Bottoms

Nekane Patterns Flowing Pants

Princess Laurentien, Bottoms

Princess Laurentien, Bottoms

All tagged 14Oct14-TSD

Christian Dior Cashmere Cape in Pink

Aug 16

Aug 16 Christian Dior Cashmere Cape in Pink

Tatiana Casiraghi, Outerwear

Christian Dior Mini Lady Dior Bag in Black Alligator

Jan 18

Jan 18 Christian Dior Mini Lady Dior Bag in Black Alligator

Tatiana Casiraghi, Bags