What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

On Thursday, Crown Princess Victoria inaugurated the Storängen wetland in the Krämbol nature area in Södermanland.

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August 28, 2026

Latest Find

Featured

Toteme T-Lock Crossbody Bag in Black Leather

Crown Princess Mette Marit, Bags

Toteme T-Lock Crossbody Bag in Black Leather

Crown Princess Mette Marit, Bags

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Crown Princess Mette Marit, Bags

All tagged 15Aug17

Pili Carrera Bow-Embellished Dress with Peter Pan Collar

Jul 16

Jul 16 Pili Carrera Bow-Embellished Dress with Peter Pan Collar

Princess Josephine, Dresses

Isabel Marant Harold Printed Dress

Feb 19

Feb 19 Isabel Marant Harold Printed Dress

Crown Princess Mary, Dresses

Rena Lange Playing Card Suit Jacket in White

Jun 25

Jun 25 Rena Lange Playing Card Suit Jacket in White

Queen Sonja, Outerwear

Yvonne Koné Gladiator Block Heel Sandals in Wood

May 20

May 20 Yvonne Koné Gladiator Block Heel Sandals in Wood

Crown Princess Mary, Shoes

Orit Elhanati Abyss Necklace in Yellow Gold

May 18

May 18 Orit Elhanati Abyss Necklace in Yellow Gold

Crown Princess Mary, Accessories, Necklace