What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Featured

Singaporean State Visit to Sweden - Day 2

October 20, 2026

Singaporean State Visit to Sweden - Day 2

October 20, 2026

On Tuesday, the President and First Lady of Singapore spent their second day in Sweden.

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October 20, 2026

Latest Find

Featured

Max Mara Sorriso Jacket

Queen Silvia, Outerwear

Max Mara Sorriso Jacket

Queen Silvia, Outerwear

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Queen Silvia, Outerwear

All tagged 15Jan25-Soph

Harris Wharf London Volcano Coat

Jan 15

Jan 15 Harris Wharf London Volcano Coat

Countess of Wessex, Outerwear

Jimmy Choo Cycas 80 Ankle Boots in Garnet

Dec 18

Dec 18 Jimmy Choo Cycas 80 Ankle Boots in Garnet

Countess of Wessex, Shoes

Giulia Barela Africa Ring

Oct 8

Oct 8 Giulia Barela Africa Ring

Countess of Wessex, Accessories, Rings

Giulia Barela Poetica Small Hoop Earrings

Oct 7

Oct 7 Giulia Barela Poetica Small Hoop Earrings

Countess of Wessex, Accessories, Earrings

Sophie Habsburg Paola Bag in Green

Oct 2

Oct 2 Sophie Habsburg Paola Bag in Green

Countess of Wessex, Bags

Whistles Tie Cuff Sleeve Jumper

Mar 24

Mar 24 Whistles Tie Cuff Sleeve Jumper

Countess of Wessex, Tops

Alberta Ferretti High-Waisted Pleated Midi Skirt in Green

Nov 16

Nov 16 Alberta Ferretti High-Waisted Pleated Midi Skirt in Green

Countess of Wessex, Bottoms