What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

On Thursday, Crown Princess Victoria inaugurated the Storängen wetland in the Krämbol nature area in Södermanland.

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August 28, 2026

Latest Find

Featured

Toteme T-Lock Crossbody Bag in Black Leather

Crown Princess Mette Marit, Bags

Toteme T-Lock Crossbody Bag in Black Leather

Crown Princess Mette Marit, Bags

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Crown Princess Mette Marit, Bags

All tagged 16Apr23-G

Ray-Ban Junior RB9064S Sunglasses in Polished Violet/Fuxia

Apr 16

Apr 16 Ray-Ban Junior RB9064S Sunglasses in Polished Violet/Fuxia

Princess Gabriella, Accessories, Sunglasses

Jacadi Girl Ceremony Dress

Apr 16

Apr 16 Jacadi Girl Ceremony Dress

Princess Gabriella, Dresses

Jacadi Mary Jane Ballet Flats in Navy Smooth Leather

Apr 30

Apr 30 Jacadi Mary Jane Ballet Flats in Navy Smooth Leather

Princess Athena, Shoes, Princess Gabriella, Princess Amalia