What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

Read more →

August 19, 2026

Latest Find

Featured

M.A.B.E Chrissie Long Sleeve Top in Ecru/Check

Crown Princess Mary, Tops

M.A.B.E Chrissie Long Sleeve Top in Ecru/Check

Crown Princess Mary, Tops

Read more →

Crown Princess Mary, Tops

All tagged 16Feb23-MM

Sa Su Phi Caroline Belted Wool-blend Coat

Aug 15

Aug 15 Sa Su Phi Caroline Belted Wool-blend Coat

Crown Princess Mette Marit, Outerwear

Pomellato Nudo Classic Earrings in Garnet

Mar 3

Mar 3 Pomellato Nudo Classic Earrings in Garnet

Crown Princess Mette Marit, Accessories, Earrings

Prada Riding Knee Boots

Feb 16

Feb 16 Prada Riding Knee Boots

Crown Princess Mette Marit, Shoes

Giuliva Heritage Ingrid Dress in Navy

Jan 14

Jan 14 Giuliva Heritage Ingrid Dress in Navy

Crown Princess Mette Marit, Dresses